In our previous blog post, we taught you how to set up your own mailing list to keep in touch with your readers. Now that your own newsletter is up and running, the next step is to learn how to make the most of it.
One of the advantages of e-mail marketing is that you are in full control of what your readers get, and that’s precisely why you need to take advantage of this format. Here are a few of the do’s and don’ts of email marketing:
Now that you have a newsletter, the next step is to keep expanding online on platforms like Facebook and Amazon. At Rowanvale Books we can help. Check out our Marketing & Aftercare Services or get in touch with us.