Hi! My name is Katherine Wheeler. I’m a writer and a self-publisher currently selling my third book, The History Between Us, a community anthology for the charity Micro Rainbow.
Things have changed since I published my first book. I’ve learnt a lot through experience and feedback from readers, but back when I started I had no idea how my writing could be pitched to an audience or even produced in the first place!
I’m onto my third book launch this month with a publication quadruple the size of my first and five times the amount of sales from just the first day, all made using advice and lessons I picked up from others on my journey. For that crucial first book though, I wish I had the quality I do now. Proving myself early would have set me up for success from the very start and given me the confidence to market a higher quality product.
Don’t Use Publisher
Take it from me, don’t limp through DIY-ing a layout in Microsoft Publisher. If you don’t have a designer’s eye, there are parts of page design that might be bewildering, such as how to work with margin and trim lines. This can be made even worse by not having the right software, like me in 2020 trying to wrangle 30,000 words into one long Publisher document!
With software such as Adobe Creative Suite now charging a per month subscription, taking on a layout as an amateur is expensive and can cause much deadline anxiety. I’m not an Adobe expert, but resorting to Publisher? Unforgivable.
If you’re finding formatting a struggle, or don’t even know where to start with it, speak to a Rowanvale Publishing Advisor. They’ll be able to point you in the right direction, to services that would help.
Learn How to eBook
Did you know? Retailers can reject your eBook based on the number words per page.
It is important to understand the value of the eBook in the post-pandemic world; if readers can’t visit a bookstore or would simply prefer the convenience of a digital title, they simply won’t take physical only publications into consideration.
Non-physical editions of my latest publication make up around 20% of sales. Since there’s a very small production cost, a larger proportion of money is left for paying other costs. At the end of sales, it also allows me to give more to charity (what would be profit in a commercial sale).
So, my advice to myself and to you? If you’re not confident preparing an eBook, invest in a professional to maximise your gain further down the line. There are many things a retailer will point to when rejecting your book: spacing, sizing, file specification, even its code. There are several invisible barriers to getting your eBook accepted that you may miss that an industry professional can easily fix. Rowanvale’s eBook publishing service also comes with DRM protection, meaning you can control how others access and use your content, from sharing to printing.