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The Marketing Process

What is a Marketing Advisor? 

By using our Marketing and Aftercare Services you will have access to your very own Marketing Advisor. At Rowanvale, we specialise in those who are new to the self-publishing world. As such, we know you may need someone to gently lead you through the different techniques you will need to use to market your book, and this is what your Marketing Advisor is there for. We know that every author and book are different, so you will work closely with your Marketing Advisor on social media campaigns, communicating with bookstores, getting your book reviewed, as well as wider marketing strategies. Your Marketing Advisors ultimate aim is to coach you in the skills needed to successfully market your work. They will help you learn and understand free book marketing methods to help with your promotion, so that you can stand out from the crowd in the future as an author well equipped with the skills to self-publish. If you’re in the early stages of self-publishing your book, you may also be interested in our pre-publication services or self-publication packages. 

To find out more about our self-publishing services, you can get in touch with a?Publishing Advisor?through?clicking here. Alternatively,?to contact us directly, e-mail at?info@rowanvalebooks.com?or give us a call on 029 2128 0200 where we’ll be happy to answer any of your queries.?? 

Want to discover more? Check out our recommended blogposts:?? 

  • How to get your book reviewed 
  • What is assisted self-publishing?

 

Why is marketing important to my book? 

Marketing is the key tool that you can use to take your book from overlooked on the shelf to a number one best seller. As a writer, we understand that your priority is writing the best book possible. However, without marketing, how will readers become aware of your book’s existence? At Rowanvale, we understand that if this is your first time self-publishing your work, you may feel intimidated by the mysterious world of book marketing. That’s why when you use our Marketing and Aftercare Services, you will be assigned a personal Marketing Advisor who will be able to guide you through all the best techniques for getting your book out there. We believe it is important to coach you in the skills you will need to market all of your future projects because we know how important it is for authors to be able to effectively market their work whilst keeping costs down. If you are not quite ready to market your work, we can provide services to assist you at any stage of the self-publication process, such as our Writing Advisor Service, publishing packages, and stand alone services such as copy-editing and book cover design. 

To find out more about our self-publishing services, you can get in touch with a?Publishing Advisor?through?clicking here. Alternatively,?to contact us directly, e-mail at?info@rowanvalebooks.com?or give us a call on 029 2128 0200 where we’ll be happy to answer any of your queries.?? 

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Want to discover more? Check out our recommended blogposts:?? 

  • 5 self-publishing mistakes to avoid
  • A beginner’s guide to self-publishing costs

 

Is having a social media presence important for my book? 

Today, social media is a great way to connect with your readers and build a community with them. Setting yourself up with a Bookstagram or a Booktube account can be a great way to build a following as an author so that, when you self-publish your work, there are people out there who can’t wait to get their hands on it! We understand that authors publishing their work for the first time may feel unprepared to create a social media presence. That’s why when you use our Marketing and Aftercare Services, you will be assigned a personal Marketing Advisor who will be able to teach you all about creating social media marketing campaigns. We believe in equipping authors with the skills you need to market your work, so that you can reach as many readers as possible whilst keeping costs down.  

To find out more about our self-publishing services, you can get in touch with a?Publishing Advisor?through?clicking here. Alternatively,?to contact us directly, e-mail at?info@rowanvalebooks.com?or give us a call on 029 2128 0200 where we’ll be happy to answer any of your queries.?? 

Want to discover more? Check out our recommended blogposts:?? 

 

  • How to run a Bookstagram
  • How to Start a BookTok
  • How to Start a BookTube

 

Is marketing important to my book? 

Self-publishing your book is only half of the battle. You’ve worked hard to get your novel to where it is right now, but the remainder of the battle lies in the hands of a successful marketing strategy. And this isn’t just the case for the world of self-publishing, management guru Peter Drucker once said, “Because its purpose is to create a customer, the business enterprise has two and only these two -- basic functions: marketing and innovation.” 

Luckily for you, here at Rowanvale we have a dedicated marketing team to help you. They can assist you with getting reviews for your book, running social media campaigns and even getting your book on marketplaces like Amazon or in bookstores like Waterstones. Having a digital marketing strategy is important as over 3.6 billion people use social media globally. Ultimately, your book is a product and the sign of a successful product is a sale. Successful marketing guarantees more sales, thereby making marketing a significant investment if you want to see good returns on your novel. As the largest self-publishing company in Wales, we know that every story is important, and we want to help others see this as well.  

To find out more about our self-publishing services, you can get in touch with a?Publishing Advisor?through?clicking here. Alternatively,?to contact us directly, e-mail at?info@rowanvalebooks.com?or give us a call on 029 2128 0200 where we’ll be happy to answer any of your queries.?? 

Want to discover more? Check out our recommended blogposts:?? 

  • How to Get Book Reviews  

 

Should I set up/create a social media account for my book? 

In today’s digital landscape, having a physical marketing presence just isn’t enough. You’ve worked hard on your novel, and want as many people to know about it as possible so why would you limit your readership by not giving your book a social media presence?  

Thankfully, here at Rowanvale our dedicated marketing team can assist you in creating a social media account. They can help you build your very own website and aid in setting up your own personal blog, allowing you to build a fan base for your work. They also assist in running social media campaigns, including lessons on how to market a book via Twitter, Facebook, Goodreads and Instagram, which 90% of US marketers name as the most important social media site for marketing. With their help, you’ll have no trouble building a social media presence, and through it, a fanbase for your books! After all, “you have to establish and build relationships with the people who’ve interacted” with your product, and where better to do that than social media? 

Of course, you don’t have to invest in our service packages just yet! Our blogs can be accessed for free, and may contain a few more nuggets of information.  

Want to discover more? Check out our recommended blogposts:?? 

 

  • How to Start a Mailing List to Entice Readers
  • How to Run a Bookstagram.

To find out more about our self-publishing services, you can get in touch with a?Publishing Advisor?through?clicking here. Alternatively,?to contact us directly, e-mail at?info@rowanvalebooks.com?or give us a call on 029 2128 0200 where we’ll be happy to answer any of your queries.?? 

 

When will my Marketing Advisor get in touch? 

Okay, so you’ve got your novel all ready to go, and you’ve had a poke around our website and decided that our Marketing and Aftercare Service is for you, so what’s next? Well, after paying for however much time you want, one of our Marketing Advisors will get in touch about a month before your book’s publishing date. 

Your Marketing Advisor will be ready and able to answer any of your marketing questions as well as working with you to help market your book down your chosen avenues. Whether that’s getting your novel in a brick-and-mortar book store like Waterstones, or helping you try to achieve the coveted Amazon #1 bestseller spot, our team are here to help! 

Don’t forget: this service is available for both authors that publish with us AND those that externally publish (e.g. self-published through KDP) and would like a hand with their marketing.  

To find out more about our self-publishing services, you can get in touch with a?Publishing Advisor?through?clicking here. Alternatively,?to contact us directly, e-mail at?info@rowanvalebooks.com?or give us a call on 029 2128 0200 where we’ll be happy to answer any of your queries.?? 

Want to discover more? Check out our recommended blogposts:?? 

  • How to Start a Mailing List to Entice Readers 
  • How to Run a Bookstagram

Get in Touch

Learn more in our free publishing guide, which gives you a more detailed look at the process, or by speaking to one of our publishing consultants, who would be happy to walk you through all the details you need to begin the process.
“When I found Rowanvale, they seemed like the perfect publishing house for me and my books, almost like it was too good to be true! But they really are everything they say they are.”

– D. Bishop
029 2128 0200

    Rowanvale Books is the largest and one of the longest running self-publishing companies in Wales. Visit us on our Facebook, Instagram and Twitter below.

    info@rowanvalebooks.com
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